One Year of Pally Vintage Closet: It's No Longer Just a Dream!
Exactly one year ago at this time I pressed the "publish site" button, right here, where I am writing to you now. Pally Vintage Closet went online. It was no longer just about reselling old designer clothes with my mom. We had become a business. With VAT number, PEC, Registered Office and all that related bureaucracy that I still haven't understood the meaning of.
A year ago, between a chat on the sofa and the umpteenth bag lovingly discovered, our passion became a real job. So, my mother Ilaria and I founded Pally Vintage Closet : a small big dream that today blows out its first candle .
From a Family Idea to an Online Reality
Since I was a little girl I dreamed of creating something of my own. A project that represented me, that combined passion, creativity and authenticity, but with my tone of voice (very self-deprecating). What I never imagined is that I would do it with the craziest colleague of all: my mother .
For those who know us, we are the Sun and the Moon, dog and cat. She is messy, chaotic, I am fussy, I calculate everything and I get anxious if things don't add up. I would say that if we put our two brains together, 50 different personalities and some mental disorders come out. But we have a lot of fun!
We have always shared a love for fashion (and shopping), and that's where it all started. The goal has always been to give new life to iconic bags, clothes and accessories, carefully selecting them at more accessible prices for those who, like us, believe in the value of quality, sustainability and timeless style.
Our First Year: Challenges, Milestones, and a Lot of Caffeine
Starting an online store at (almost) zero cost? Easy… or so we thought! In reality we have transformed ourselves into a multitasking team of photographers, copywriters, social media managers, shipping agents, customer care and stylists – all in two, sometimes in the same afternoon (with our dog, Ettore, walking on the bags).
We learned everything on the field: from the lights to photograph a black bag (mission impossible), to the catchy captions for Instagram, through the first very awkward videos on TikTok and the live broadcasts on IG with you who made us laugh, make gaffes and feel less inadequate in wanting to simply be ourselves.
Looking forward
The first year was just the beginning. We have many ideas, projects and wishes for the future:
- New selected collections with even more variety
- Live events to meet you in person
- Collaborations with professionals and creators
In addition, our consignment or direct sales services continue to grow: if you have luxury garments or accessories that you want to put in good hands, we are here to help you enhance them.
Thank you with all my heart
To those who supported us, followed us, advised us, cheered us on or even just left a like: thank you .
This first year has been special because we have shared it with you.
Let's blow out this first candle together, and get ready to write the next chapter. With the same enthusiasm, the same love for fashion, and always with a touch of irony.
With love,
Vittoria and Ilaria – Pally Vintage Closet
